Taobao
China's largest general marketplace with the widest product coverage.
- China
eBay is one of the longest-running online marketplaces and remains distinctive for auctions and secondhand inventory — categories where fixed-price platforms are weaker.
For buyers it is often the best route to discontinued products, parts and collectibles that no retailer stocks any more. For sellers it offers international exposure with relatively low entry requirements.
Its buyer protection is strong and dispute outcomes tend to favour the buyer, so sellers should document listings carefully and use tracked shipping as standard practice.
Marketplaces
China's largest general marketplace with the widest product coverage.
Alibaba's brand flagship marketplace focused on official stores.
Chinese marketplace known for first-party inventory and fast logistics.
Chinese marketplace built on group-buying and low prices.
The world's largest general e-commerce marketplace.
The online store of America's largest retailer.