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WhatsApp Business

Added
2026-08-20
Visits
0
Website
business.whatsapp.com
  • Freemium
  • API

WhatsApp Business is the official business-facing version of WhatsApp, separate from the personal app. It adds a product catalog, greeting and away messages, quick replies and labels for organizing conversations.

For small teams the free app is enough. Larger operations use the Cloud API, which allows multiple agents on one number, integration with a CRM or helpdesk, and automated template messages — the route most cross-border sellers take for order updates and support.

Note that outbound messaging is regulated: templates must be approved in advance, sending outside a 24-hour customer-initiated window is billed per conversation, and pricing varies by country.

Visit business.whatsapp.com

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