Doubao

Doubao is ByteDance's AI assistant, aimed at everyday use — questions, writing help, image generation and voice conversation — rather than at developers.

It is integrated across ByteDance's products, which gives it distribution to a very large Chinese user base and makes it many people's first regular contact with an AI assistant.

Its consumer positioning shows in the product: it is built for casual use on a phone rather than for long document work or technical tasks.